Never give up!

    

   The first rule of small business--Never Give Up!

     People who run their own businesses are creative, hard-working, tenacious and stubborn. But sometimes they can get confused.

     It's an everyday kind of confusion. Not to worry.

     Owners wonder if they are on the right track. They worry about lack of money and time. They consider going in another direction. They start to question everything.

     They worry about cash flow--it seems to flow out faster than it flows in. They worry about customers and clients--am I satisfying them so they return, and will they refer others to me. They worry about growing the business--am I on the right track. They worry about everything.

     Worrying is good. Be stubborn. Be tenacious. Your hard work will pay off. You will create a successful operation. Be patient. Learn to compartmentalize. Separate the problems, and focus on one thing at a time. Tackle confusion by listing the problems. Take one at a time and think about possible answers. Try one approach and watch how it works. Work your way through your list. 

     Clarify your thinking by concentrating your efforts on what works--no matter how small. You'll find that confusion and worry begin to go away. The right track will emerge.

     Remember this: The paths to success are many. What works for you might not work for me. But you are finding your path. And the first rule is: Never give up!